The trademark application MARKETING OFFENSIVE was filed by BV Bestseller Verlag GmbH, a corporation established under the laws of the Federal Republic of Germany (the "Applicant") and Marketing MBA, DMCC, a corporation established under the laws of the United Arab Emirates (the "Co-Applicant", and jointly with the "Applicant" referred to as the "Applicants" going forward). Application refused.
The application was filed in German (English was selected as the second language).
The Refusal with reference B 018873484 was Rejected according to Article 7(1)(b) EUTMR with decision issued on November 28, 2023 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Marketing
Brand positioning services
Internet marketing
Advertising and marketing
Advertising, marketing and promotional services
Digital marketing
Promotion, advertising and marketing of on-line websites
Marketing consulting
Advertising and marketing services provided by means of social media
Sales promotion using audiovisual media
Provision of space on web-sites for advertising goods and services
Business consultancy and advisory services
Business management consultancy and advisory services
Business strategy and planning services
Business management and consultancy services
Advertising agency services
Counselling on business matters
Advisory services relating to business planning
Advertising
Advertising, promotional and public relations services
Consultancy services relating to advertising, publicity and marketing
Advertising services relating to the provision of business
Publicity and sales promotion services
Direct marketing.
The mark was filed in class 41 with following description of goods:
Arranging and conducting of congresses
Conducting of seminars and congresses
Organization of educational congresses
Arranging and conducting of conferences and congresses
Organisation of seminars
Arrangement of seminars for educational purposes
Conducting of instructional seminars
Organisation of seminars relating to education
Arranging and conducting of seminars
Organisation of seminars and conferences
Arranging and conducting of seminars and workshops
Planning of seminars for educational purposes
Conducting courses, seminars and workshops
Arranging of seminars relating to trade
Conducting of educational events
Providing on-line non-downloadable general feature magazines