The trademark Roots was filed by Aviko Norden AB, a corporation established under the laws of the Kingdom of Sweden (the "Applicant"). The application was published for oppositions on April 27, 2023, and received one opposition filed on June 8, 2023 by Cross Spades Limited on Likelihood of confusion. the opponent was represented by MASON HAYES & CURRAN LLP and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued June 8, 2023
The application was filed in Swedish, and Swedish was also language of all opposition proceedings (English was selected as the second language).
The Opposition with reference B 003197178 was refused according to Article 8(1)(b) EUTMR with decision issued on April 21, 2024 by the EUIPO.