The trademark application ACXIOM PEOPLEGRAPHICS was filed by Acxiom LLC, a Limited Liability Company (the "Applicant"). The application was published for oppositions on September 28, 2022, and it was registered by office on January 5, 2023 without any oppositions.
The application was filed in English (German was selected as the second language).
Goods And Services
The mark was filed in class 35 with following description of goods:
Business information services, namely, dividing the consumer data of others into clusters based on demographic and behavioural information, processing of customer and prospective customer data for the targeting of prospective buyers and compliance with privacy requirements and for the purpose of removing low-response consumers
Providing demographic or behavioural data relating to a consumer's propensity to buy to others
Providing consumer data to others
Marketing analysis of consumer data for others
And marketing technology services, namely, the provision of predictive data concerning consumer purchasing behavior, likelihood of consumer response and conversion, consumer brand loyalty, consumer product and brand affinities, and consumer preferences with respect to media and purchasing channels.