EUTM file information

018720104

Beauty Box


June 19, 2022

Trademark Summary

The trademark Beauty Box was filed by Lorenzo Previsani, a national of the Italian Republic (the "Applicant"). The application was published for oppositions on June 26, 2022, and received one opposition filed on September 25, 2022 by BEAUTYCOM on (a) Art. 8(4), (b) Likelihood of confusion. the opponent was represented by Erber, Mélanie and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued September 25, 2022

The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).

Appointment and Replacement of representative of the trademark registration was recorded on November 8, 2022.

The Opposition with reference B 003179453 was rejected according to Article 8(1)(b) EUTMR with decision issued on December 11, 2023 by the EUIPO.


Goods And Services

  • The mark was filed in class 3 with Essential oils and aromatic extracts and Cleaning and fragrancing preparations..
  • The mark was filed in class 35 with following description of goods:
    1. Business assistance, management and administrative services
    2. Advertising, marketing and promotional services
    3. Retail of third-party pre-paid cards for the purchase of multimedia content
    4. Rental of sales stands
    5. Retail services in relation to recorded content
    6. Retail services in relation to art materials
    7. Retail services in relation to hygienic implements for humans
    8. Retail services in relation to beauty implements for humans
    9. Retail services in relation to audio-visual equipment
    10. Retail services in relation to information technology equipment
    11. Wholesale services for pharmaceutical, veterinary and sanitary preparations and medical supplies
    12. Wholesale services in relation to non-alcoholic beverages
    13. Wholesale services in relation to preparations for making beverages
    14. Wholesale services in relation to hygienic implements for humans
    15. Wholesale services in relation to medical instruments
    16. Wholesale services in relation to beauty implements for humans
    17. Wholesale services in relation to information technology equipment
    18. Wholesale services in relation to sorbets
    19. Wholesale services in relation to sanitation equipment
    20. Wholesale services in relation to teas
    21. Wholesale services in relation to coffee
    22. Wholesale services in relation to computer hardware
    23. Retail services connected with the sale of subscription boxes containing cosmetics
    24. Retail services in relation to teas
    25. Retail services in relation to non-alcoholic beverages
    26. Retail services in relation to medical apparatus
    27. Retail services in relation to computer hardware
    28. Retail services in relation to medical instruments
    29. Online retail services relating to cosmetics
    30. Mail order retail services for cosmetics
    31. Retail services for pharmaceutical, veterinary and sanitary preparations and medical supplies
    32. Retail services in relation to hair products
    33. Online retail store services relating to cosmetic and beauty products
    34. Retail services via global computer networks related to non-alcoholic beverages
    35. Mail order retail services related to non-alcoholic beverages
    36. Retail services via catalogues related to non-alcoholic drinks.
  • The mark was filed in class 41 with Publishing, reporting, and writing of texts.
  • The mark was filed in class 44 with Human hygiene and beauty care and Human healthcare services..