EUTM file information

018644163

Savvy Games Lab


January 23, 2022

Trademark Summary

The trademark Savvy Games Lab was filed by Saudi Electronic Gaming Holding Company, a corporation established under the laws of the Kingdom of Saudi Arabia (the "Applicant"). The application was published for oppositions on February 27, 2022, and received one opposition filed on May 29, 2022 by Gaming Laboratories International, LLC on (a) Likelihood of confusion, (b) Unfair advantage and detriment to distinctiveness or repute. the opponent was represented by Mewburn Ellis LLP and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued May 29, 2022

The application was filed in English, and English was also language of all opposition proceedings (French was selected as the second language).


Goods And Services

  • The mark was filed in class 9 with following description of goods:
    1. Computer games software
    2. Computer games
    3. Video games
    4. Computer software for video games or for games machines
    5. Computer programs for video and computer games
    6. Video discs, discs, tapes, cassettes, compact discs
    7. CD-ROMs, data bearing record carriers for computers
    8. Sound recording, video recordings
    9. Software for playing video, computer and on-line games
    10. Software for enabling video, computer and on-line games to be run on multiple platforms
    11. Downloadable software for developing, designing, modifying and customising video, computer and on-line games
    12. Electronic publications (downloadable) provided on-line from databases or the Internet
    13. Video games enhancers
    14. Audio visual games on computer hardware platforms
    15. Parts and fittings for all the aforesaid goods.
  • The mark was filed in class 16 with following description of goods:
    1. Printed matter, printed matter relating to computer games and entertainment
    2. Stationery
    3. Pencils
    4. Ball-point pens
    5. Notebooks, stickers, decals.
  • The mark was filed in class 28 with following description of goods:
    1. Games and playthings
    2. Handheld computer games equipment
    3. Home video game machines and hand-held video game machines
    4. Computer games equipment adapted for use with TV receivers
    5. Parts and fittings for all the aforesaid goods.
  • The mark was filed in class 35 with Computerised on-line search and ordering services for merchandise related to computer game software and computerised on-line search services for merchandise related to computer games software..
  • The mark was filed in class 41 with following description of goods:
    1. Entertainment provided via the Internet
    2. On-line gaming services
    3. Providing on-line computer games, multi-player matching services, and on-line entertainment in the nature of tournaments, fantasy sports leagues, gameshows
    4. Providing on-line information in the field of computer gaming entertainment
    5. Providing games by cellular telephone communication
    6. Providing games by or for use on cellular telephone
    7. Providing on-line electronic publications (not downloadable).
  • The mark was filed in class 42 with following description of goods:
    1. Computer services
    2. Provision of technical support in the field of computer games software
    3. Provision of computer games hardware by means of a global computer network
    4. Information and advisory services relating to the aforesaid services
    5. Technical information and support in the fields of computer game software, computer game hardware and on-line computer games.