The trademark MCG Membership Collective Group was filed by MEMBERSHIP COLLECTIVE GROUP LIMITED, a corporation established under the laws of the United Kingdom of Great Britain and Northern Ireland (the "Applicant"). The application was published for oppositions on March 18, 2021, and received one opposition filed on June 20, 2021 by MCG motion capture GmbH on Likelihood of confusion. the opponent was represented by GUGGENMOS RECHTSANWÄLTE and proceedings were handled in German, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued June 20, 2021
The application was filed in English, and English was also language of all opposition proceedings (German was selected as the second language).
Goods And Services
The mark was filed in class 9 with following description of goods:
Software for use in data processing and data management
Software for use in advertising
Software relating to the organization, operation and supervision of sales and promotional incentive schemes and promotional services
Data media
Data processing equipment
Animated cartoons, motion picture films
Animated films and videos
Motion pictures
Encoded or magnetic cards
Magnetic or encoded payment cards, telephone cards, and/or cards for use in connection with sales and promotional incentive schemes and promotional services
Electronic publications
Computer software for analysing market information
Encoded membership cards
Downloadable interactive and networked software and software applications for mobile telephones, computers, multi-function hand-held computers, electronic personal organizers, e-readers, tablet computers, personal audio players, personal electronic entertainment devices, game consoles, all to enable users to search and view information as well as make bookings in relation to private member clubs, shared work space and desk space and temporary accommodation
Downloadable interactive and networked software and software applications for mobile telephones, computers, multi-function hand-held computers, electronic personal organizers, e-readers, tablet computers, personal audio players, personal electronic entertainment devices, game consoles, all to enable users to search and view information as well as make bookings in relation to restaurants, bars, beauty and health care, spas, gyms, health and nutrition and interior design tips
Mobile application software to allow members and prospective members of private members' clubs to enable them to access or obtain the services and benefits of private members' club
Mobile application software to enable members and prospective members to obtain information on membership schemes.
The mark was filed in class 35 with following description of goods:
Advertising
Organization of competitions for advertising or business purposes
Promotional services
Business consultancy
Business information
Management of computer databases
Compilation of information onto computer databases
Advisory and consultancy services relating to database management and marketing
Business data analysis
Business research and analysis
Administration of membership schemes
Conception, creation, design, development, implementation, operation, organisation and supervision of membership schemes
Conception, creation, design, development, implementation, organisation, operation and supervision of customer loyalty schemes
Customer loyalty services for commercial, promotional and/or advertising purposes
Providing an online directory information service with information regarding business professionals
Marketing the goods and services of others through an online networking site, promoting events for others
Promoting the goods and services of others by means of offering discounts on hotels, resort accommodations, restaurants, car rentals, cruises, air fares, leisure facilities, exercise and recreational facilities, restaurants and clubs, tour packages, credit cards and brand name merchandise
Organisation and operation of sales and promotional incentive schemes
Advisory services relating to market research
Analysis of market research data
Collection of information relating to market analysis
Collection of information relating to market research
Computerised market research
Interpretation of market research data
Services relating to data analysis of customer transactions and consumer behaviour
Information, advisory and consultancy services relating to all the aforesaid
Arranging discounts in relation to restaurant and hotel services, cinemas, theatres, sporting events and other leisure activities, as part of a membership scheme or programme.
The mark was filed in class 36 with following description of goods:
Rental, brokerage, leasing and management of commercial property, offices, office space, work space, shared work space
Provision [rental] of serviced and managed offices, apartments, residences and co-working spaces
Providing information to club members and prospective club members regarding membership to rental schemes of serviced and managed offices, apartments, residences and co-working spaces
Information, advisory and consultancy services relating to all the aforesaid.
The mark was filed in class 41 with following description of goods:
Private members' and social club services, namely, arranging, organizing, and hosting social events, get-togethers, and parties for private club members
Club services, namely, providing information to club members and prospective club members regarding private members clubs for entertainment and education purposes
Club services, namely, providing information regarding membership to social clubs, recreational clubs, and leisure clubs
Club services, namely, providing information and advice regarding the recreational and social function facilities and benefits offered by membership to social clubs, recreational clubs, and leisure clubs for entertainment and education purposes
Recreation information
Services in the nature of providing information and advice regarding the recreational and social function facilities and benefits provided by social clubs, recreational clubs and leisure clubs
Information, advisory and consultancy services relating to the aforesaid services, including those provided online from a computer database or from the Internet.
The mark was filed in class 43 with following description of goods:
Club membership information to members and prospective members of private members clubs relating to the provision of temporary accommodations to club members, booking and rental of temporary accommodations for club members, the provision of food and drink to club members, hospitality services
Information, advisory and consultancy services in relation to all the aforesaid services, including those provided online from a computer database or from the Internet
Private members' and social club services, namely, providing general purpose facilities for social functions for private club events, all for private club members
Rental, leasing and management of desk space meeting rooms, conference space, and exhibition space.
The mark was filed in class 44 with Providing information to club members and prospective club members regarding membership to hairdressing salons, beauty salons, sun tanning salon services, aromatherapy services, massage services, reflexology services, spa services, cosmetic treatment services, make-up, grooming, colour diagnosis, health centers and information, advisory and consultancy services relating to the aforesaid services, including those provided online from a computer database or from the Internet..