The trademark MUSA was filed by Musa srl, a corporation established under the laws of the Italian Republic (the "Applicant"). The application was published for oppositions on February 23, 2021, and received one opposition filed on May 20, 2021 by TEJO - EDIÇÕES MUSICAIS, LDA. on (a) Identity of marks and Goods and Services, (b) Likelihood of confusion. the opponent was represented by Rodrigues, Ana Filipa and proceedings were handled in English, and the oppositon was dismissed by the Euorpean Union Intellectual Property Office with decision issued May 20, 2021
The application was filed in Italian, and Italian was also language of all opposition proceedings (English was selected as the second language).
The Opposition with reference B 003147370 was refused according to Article 8(1)(b) EUTMR with decision issued on June 8, 2022 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Marketing
Direct marketing
Promotional marketing
Targeted marketing
Internet marketing
Affiliate marketing
Digital marketing
Advertising and marketing
Product marketing
Market research
Conducting of marketing studies
Provision of information relating to marketing
Event marketing
Referral marketing
Business marketing services
Trade marketing [other than selling]
Database marketing
Marketing assistance
Preparation of marketing plans
Provision of marketing reports
Administration relating to marketing
Analysis relating to marketing
Marketing agency services
Estimations for marketing purposes
Planning of marketing strategies
Personnel management of marketing personnel
Marketing forecasting
Preparation of marketing surveys
Marketing consulting
Marketing plan development
Analysis of marketing trends
Professional consultancy relating to marketing
Statistical evaluations of marketing data
Advertising, marketing and promotional services
Direct marketing consulting
Business advice relating to marketing
On-line advertising and marketing services
Business marketing consultancy
Market research and marketing studies
Development of marketing strategies and concepts
Planning services for marketing studies
Advice relating to marketing management
Business advice relating to strategic marketing
Search engine marketing services
Investigations of marketing strategy
Advice concerning chemical product marketing
Promotional marketing services using audiovisual media
Marketing in the framework of software publishing
Arranging and conducting of marketing events
Marketing services in the field of travel
Marketing advice
Advertising and marketing consultancy
Business advice relating to marketing management consultations
Advice in the field of business management and marketing
Production of video recordings for advertising purposes
Production of sound recordings for marketing purposes
Dissemination of advertising, marketing and publicity materials
Providing business marketing information
Providing marketing information via websites
Consultancy services relating to advertising, publicity and marketing
Promotion, advertising and marketing of on-line websites
Rental of all publicity and marketing presentation materials
Information or enquiries on business and marketing
Research services relating to advertising and marketing
Consulting services in the field of Internet marketing
Consultancy services in the field of affiliate marketing
Consultancy relating to demographics for marketing purposes
Marketing services relating to esports events
Providing marketing consulting in the field of social media
Advertising and marketing services provided by means of social media
Development and implementation of marketing strategies for others