The trademark application TECHNOECONOMICS was filed by Eric G. Wright, a national of the United States of America (the "Applicant"). Application refused.
The application was filed in English (French was selected as the second language).
Appointment and Replacement of representative of the trademark registration was recorded on December 22, 2020.
The Refusal with reference B 018197771 was Rejected according to Article 7(1)(b) EUTMR with decision issued on October 11, 2020 by the EUIPO.
Goods And Services
The mark was filed in class 35 with following description of goods:
Crisis management in the nature of business crisis response services, namely, public relations, consultancy regarding advertising and public relations communication strategies
Business advisory in the field of business strategy, business planning, business strategic planning services, business consulting and advisory services in the field of crisis management, namely, marketing services, advertising services, publicity consultation, media relations services, public relations services
Government relations consultancy services, investor relations consultancy services
Crisis and issues management services, namely, public relations consulting relating to business crisis and issues management in the field of crisis management
Business consulting and advisory services in the fields of crisis identification, crisis prevention, crisis management, crisis mitigation, crisis response, crisis recovery, business and brand rehabilitation
Business risk management services, namely, developing business risk assessment and mitigation programs, development of crisis management programs and strategies, public relations, government relations consultancy services, publicity consultation, consultancy regarding press releases and crisis communications for others
Crisis management services, namely, brand development, brand management, brand preservation, and brand reputation management for others
Crisis management services, namely, business reputation management and improvement services, defense, preservation, rehabilitation and recovery of business reputation for others.